Rhoelandt Farm, Brazil

Rhoelandt, in the Castro municipality of Paraná state in Southern Brazil, was founded in 1953. In 1986, when Ronald Rabbers took the farm over from his father, it had 60 cows, 50 of which were for milking. The farm has since grown by 10% annually and now stands at 900 animals, including 380 dairy cows.

Home Rhoelandt Farm, Brazil

Rhoelandt, in the Castro municipality of Paraná state in Southern Brazil, was founded in 1953. In 1986, when Ronald Rabbers took the farm over from his father, it had 60 cows, 50 of which were for milking. The farm has since grown by 10% annually and now stands at 900 animals, including 380 dairy cows.

“To be profitable, we need to improve our numbers with the same cows, which is something Allflex Heatime Pro is helping us do. Days in milk are down and pregnancy rates are up, which is where we want to be.”

 Ronald Rabbers, Owner

Challenges

“It was hard to find skilled employees to work with milk every day, especially those who can see and understand animal behavior and are proactive in reporting early.”

System

Allflex Heatime® Pro System with HRLDn neck tags for realtime heat detection, rumination and health monitoring and HealthyCow24® application

Benefits

Data is used to accurately manage heat, health, and diet without dependence on a single worker.

At a Glance

  • Company: Rhoelandt Farm
  • Location: Castro, Paraná, Brazil
  • Herd Size: 900 animals, including 380 lactating cows

Summary

Rabbers now relies on Allflex Heatime Pro daily for insight regarding heat, health and feeding batch changes, which he uses to guide operational decisions, as well as for employee meetings. As for overall satisfaction with the system, Rabbers considers it a process of trust. “Reproduction results come fast, which helps you gain confidence. Once you’re ready to trust, you’ll quickly see that the system simply works!”

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We’d like to keep in touch with exclusive Allflex Livestock Intelligence offers and the latest info by email or phone. By clicking the box below you agree that Allflex Livestock Intelligence, may collect, use and disclose, among its related companies, your personal data which you have provided in this form, for providing marketing material that you have agreed to receive, in accordance with our data protection policy. Allflex Livestock Intelligence is a brand of MSD Animal Health, a division Merck & Co., Inc., Kenilworth, NJ, USA, and marketing communications will be sent by entities involved in the MSD Animal Health operations. You have the right to remove your consent at any time, by contacting us at the following email address: dataprivacy@allflex.global
Allflex Livestock Intelligence is a brand of MSD Animal Health, a division Merck & Co., Inc., Kenilworth, NJ, USA, and marketing communications will be sent by entities involved in the MSD Animal Health operations. You have the right to remove your consent at any time, by contacting us at the following email address: dataprivacy@allflex.global

Download Case Study

RHOELANDT FARM, BRAZIL

Days in milk is down by

26%

(from 230 to 170)

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