Pohuetai Farms, New Zealand

Pohuetai Farms is a large breeding, finishing, and trading property located east of Dannevirke, in New Zealand. It has been owned by the Knight family for 135 years. In addition to 1031 bulls and 106 Angus heifers, the farm has almost 14,000 sheep.

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“This year has been a really tough, dry season. The ewes seem to have held up really well, but being able to identify lighter animals does give us flexibility to get rid of another class of stock if we need to.”
Daniel Preece, Manager

Challenges

Identify light ewes for preferential care, and if necessary, remove them from the breeding flock.

System

Allflex electronic identification (EID) tags

Benefits

Light ewes are identified at different stages and given better feed if needed, while accurate identification of lighter animals makes for better culling decisions.

Company:Pohuetai Farms
Location:Dannevirke, New Zealand
Livestock:Almost 14,000 sheep

Summary

Pohuetai Farms is successfully using electronic identification (EID) tags to target tail-end ewes and remove them from the breeding flock. The data recorded enables the team to follow lighter ewes at various stages. “As they go to the maternal breeding flock as a four-tooth we’ll check them again. If they’re light again, they’ll go to a terminal sire with the B mob,” says Preece. Plus, automatic identification facilitates wool handlers’ work, and wool buyers are pleased to receive fleece without markings.

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Allflex Livestock Intelligence is a brand of MSD Animal Health, a division Merck & Co., Inc., Kenilworth, NJ, USA, and marketing communications will be sent by entities involved in the MSD Animal Health operations. You have the right to remove your consent at any time, by contacting us at the following email address: dataprivacy@allflex.global

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