NeXtgen Agri, New Zealand

Will Gibson mixes family farm activities with his full time role as a genetics consultant with NeXtgen Agri. There he is primarily responsible for advising clients on how to get more value from the livestock data they’re collecting.

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Will Gibson mixes family farm activities with his full time role as a genetics consultant with NeXtgen Agri. There he is primarily responsible for advising clients on how to get more value from the livestock data they’re collecting.

“The potential value gained in putting an electronic identification (EID) tag in the ear of every ewe lamb in the country far exceeds the $2 cost per head.”

 Will Gibson, Genetics Consultant and Farmer

Challenges

Gather data from sheep to see what they’re doing – as individuals and a flock – and use that data to achieve specific, pre-defined goals.

System

Allflex electronic identification (EID) tags

Benefits

Better mating decisions, increased conception rates, improved nutritional care, sounder culling decisions, higher survival rates, and more.

  • Roles:Sheep farmer and livestock breeding consultant with NeXtgenAgri
  • Location:Otago, New Zealand
  • Livestock:Sheep and cattle

Summary

Farmers find that the data collected from Allflex EID tags is the easiest way to understand what individual sheep and their flocks are doing as the basis for more effective decisions about animal welfare and productivity. Assessing the great results his clients have attained, Will says it is “not unachievable without EID, but it takes a hell of a lot more work.”

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We’d like to keep in touch with exclusive Allflex Livestock Intelligence offers and the latest info by email or phone. By clicking the box below you agree that Allflex Livestock Intelligence, may collect, use and disclose, among its related companies, your personal data which you have provided in this form, for providing marketing material that you have agreed to receive, in accordance with our data protection policy. Allflex Livestock Intelligence is a brand of MSD Animal Health, a division Merck & Co., Inc., Kenilworth, NJ, USA, and marketing communications will be sent by entities involved in the MSD Animal Health operations. You have the right to remove your consent at any time, by contacting us at the following email address: dataprivacy@allflex.global
Allflex Livestock Intelligence is a brand of MSD Animal Health, a division Merck & Co., Inc., Kenilworth, NJ, USA, and marketing communications will be sent by entities involved in the MSD Animal Health operations. You have the right to remove your consent at any time, by contacting us at the following email address: dataprivacy@allflex.global

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10% improvement

survival in your twins

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